So I am pretty sure I am an internet addict, since I definitely spend WAY TOO MUCH time on it, and I have been absolutely addicted to viral video (NO, NOT THE CUTE KITTEN ONES), just like rest of the 99% internet users. And this SmartWater video is a great summary of what viral videos are all about.
well, just let me post the video first so you can see it for yourself
seems like the main purpose of the video is just for it to go viral, and it used all the popularity factors (SEX TAPE for title, cute animals, double rainbow and even that obnoxiously annoy lip syncing guy Keenan Cahill). So it's obvious that companies nowadays are definitely realizing the potential in the online segment, and using multimedia tools and medias such as Youtube, brands are able to reach a lot more people this way than the ordinary channels, such as TV, radios or newspapers. The use of internet has increased the effectiveness of advertisement to a whole new level, and compare to the high cost of other channels, the only cost goes to viral videos is only the cost of making the video.
well, just let me post the video first so you can see it for yourself
seems like the main purpose of the video is just for it to go viral, and it used all the popularity factors (SEX TAPE for title, cute animals, double rainbow and even that obnoxiously annoy lip syncing guy Keenan Cahill). So it's obvious that companies nowadays are definitely realizing the potential in the online segment, and using multimedia tools and medias such as Youtube, brands are able to reach a lot more people this way than the ordinary channels, such as TV, radios or newspapers. The use of internet has increased the effectiveness of advertisement to a whole new level, and compare to the high cost of other channels, the only cost goes to viral videos is only the cost of making the video.
With the readiness of the internet, more and more videos are able to reach this kind of hype, and mostly let people become aware of, and to be reminded of, and here's another video just for your entertainment =) enjoy
No comments:
Post a Comment